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Articles

 

Revolutionary Wealth And Digital Direct Response Marketing

'Revolutionary Wealth', Alvin Toffler's recent book, shows how the knowledge revolution is changing the world fast.

Toffler puts the Knowledge Revolution centre stage in the New World economy following on from the Agrarian Revolution, the Industrial Revolution - and while running in parallel with the Revolution in Human Consciousness (but that's another story). More...

 

Disconnect # 1: The Corporate Web Site: And The Yawning Chasm

In most companies people in the Marketing Department know about marketing but not necessarily about direct response marketing. More...

 

Disconnect # 2: The Internet Home Entrepreneur: The Keys, The Jumbo Jet And The Lorry Load Of Self Instruction Manuals

With the Internet comes a massive opportunity for the individual to radically change their lives for the better. But sadly also, at least at the moment, there is also a massive disconnect. More...

 

The 4 Hour Work Week

The internet now has the power to turn the whole idea of becoming a millionaire on its head. That's if you don't actually become a millionaire!

Many people aspire to be a millionaire (who wouldn't).

But for most people it's far too much of a stretch to do. More...

 

The Best Of The Best

Online Marketing is a big topic. Once upon a time one person could be good at it all.

Those days are gone forever. Now it's the day of the specialist.

But who are today's specialists in the world of Digital Marketing and how do you find them? More...